Going digital can also mean going green. Becoming environmentally friendly in this day and age is increasingly popular within the business world. In fact, offices that are run with paper records and filing systems are now considered out-of-touch and outdated. Technology is forever advancing at a rapid pace, and in order to stay relevant to your customer base, you must keep up. One way to accomplish this is by prioritizing the same things that your customers do, for instance, being eco-friendly.
Benefits of Going Green
Taking Care of Earth
Environmentally friendly businesses and those who operate sustainably stand to benefit immensely in many different ways. The most glaringly obvious benefit is the fact that you are assisting in taking care of the earth, and even if you are not able to diminish your footprint completely, you can reduce the effects that your business has. From industrial pollution to trash and waste that will never decompose, companies often leave many traces of their existence in the environment. By operating more consciously and actively seeking ways to reduce the negative environmental consequences of your business, you can move forward with the knowledge that you are doing your part.
Another benefit to going green is the devoted clientele this eco-friendly choice brings with it. Those who are concerned about the earth actively make decisions to do business only with companies who are dedicated to environmental protection. If your business goes green, and shares the measures you are taking, as well as the positive results, there is guaranteed to be public support of this effort. In fact, one study has shown that 86% of Americans believe that a business should be involved in a corporate social responsibility or some form of activism. Going green shows your business shares the same priorities as the consumers, resulting in increased support. More support means more sales, and although making more money should not be the only reason you make changes for the environment, it certainly is a convincing one!
In addition to making more money, your business has the potential to save more money when you switch to operating more sustainably. Eco-friendly businesses often produce far less waste than standard operations. A mindset of reduce, reuse, recycle also shifts perspective on how goods can be manufactured or how services can be provided more effectively. It also can result in less energy consumption due to lowered utility usage, digital files replacing paper ones which reduces the impact on forests, and more.
Happy and Healthy
Last, but not least, a business that adopts greener measures for operations also results in a happier and healthier work environment. Less waste and less harsh chemicals around the office can greatly improve respiratory functions of employees, and knowing that the business cares for the earth improves mood and morale. This pleasant environment can have many physiological benefits for those who work for the company, and has even been shown to reduce the number of sick days taken over a certain period of time as well. Healthier and happier employees are more productive and take more enjoyment in their job.
How to Go Green
Now that you understand the many benefits of a business taking steps towards greener operations, you may be wondering how you can achieve this in your company. One of the easiest and most impactful ways to make your business more environmentally friendly is to go digital. Going paperless and transferring all of your files and operations to a digital platform can reduce the company’s waste by up to 90%. Since technology is ever-changing, there are solutions that exist for every business in operation. If you are wondering how to securely transfer information, store files and documents, communicate with staff or clients, or anything else digitally, ANAX is here to help. We offer managed IT services for mid-size businesses and can assist you with finding the ideal solution for your needs. If you are ready to take the next step in going green with your business, contact our team of experts today!